Join 5,712+ developers learning iPhone app development and App Store publishing. Every week, I share iOS tips on how to create polished, intuitive apps—backed by insights from shipping seven apps and working at GoPro, Apple, and Microsoft.
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Hey Reader, I hope you’re having a fantastic morning. I’m out on my deck enjoying the sunrise and a cup of coffee. This month has been busy because we’re expecting a baby alien in the next week or two. I haven’t had time to write to you, but I wanted to give you an update on what I’ve been working on. Before the baby arrives, I decided to refocus on shipping my app, Brew Coffee. I have been working on some experimental UI changes and alternative recipes. Here's an experimental view of James Hoffmann's V60 recipe. ASO Additionally, I’m considering how to position the app using App Store Optimization (ASO). Choosing the right name, subtitle, and keywords can help boost your app downloads (more on ASO in a future video or email). I'm playing with Astro to research keywords (i.e., position your app for keywords people are already searching for). With ASO, you can get free customers if you title your app correctly (and have compelling icons and screenshots). How do you get more downloads? To find more customers, I plan to publish more videos about my coffee app. I filmed for my Brew Coffee app, showcasing the upcoming features and experiments I’ve been running.
The challenge of a pour-over coffee app is that I have to make coffee to know if the recipe changes help. With that said, I’m pleasantly caffeinated this morning. Enjoy your morning cup of coffee (or tea). I have 36 new email subscribers from those 3 videos. If you want to find customers for your own apps, YouTube is a great way to build an audience. Do you want to publish an app too? How can I help you start? Talk soon, P.S. I help developers publish iPhone apps. If you’re interested in working with me on your next app, I’ll be kicking off a new group with weekly office hours. Join the waitlist for the App Launch Community here (ETA: September). Claudia has been working with me since January through my iPhone Apps 101 course. She recently published her first iPhone app to help people learn to crochet. Last week, we used ChatGPT o3 to explore new App Icon concepts. Would you like to work with Claudia and me? Join the waitlist and let’s chat. |
Super Easy Apps Weekly - Paul Solt
Join 5,712+ developers learning iPhone app development and App Store publishing. Every week, I share iOS tips on how to create polished, intuitive apps—backed by insights from shipping seven apps and working at GoPro, Apple, and Microsoft.
Hey Reader, AI agents struggle with iOS development for a simple reason: they can’t actually run Xcode. In this video, I have an impromptu conversation with Cameron Cooke from the UK about XcodeBuildMCP, a tool that finally lets AI build and run iOS apps in the Simulator. We talk through the backstory, the real problems it solves, and why this changes how AI agents work with iOS and macOS apps. If AI + Xcode is Broken for you, then you might need this tool. Watch here: AI Couldn’t Run My iOS...
Hey Reader, New Codex models are incredibly good for Swift code for iOS/macOS apps. You can easily install codex via here Just open Terminal/Ghostty and type: npm i -g @openai/codex Using codex, you can use simple language to talk to your agent. See the first video if you want a breakdown on the tools I am using, and some of the rules in my agents.md rule file. Spider Warning: if you're afraid of spiders, you won't want to watch these videos. I am making a dangerous spider identification app,...
Hey Reader, New video on my workflow for building iOS and macOS apps. GPT 5.2 is insane. It fixed so many problems the first time. Less back and forth from any other model to date. You can fly way faster from idea to prototype in minutes. It's beyond crazy. In a day I can have a working app that solves a key problem.I could never code this fast without AI. It let's you try ideas that you would never consider before due to time constraints.Codex + Xcode: 3 Workflows You Need for iOS/macOS...