$250 to $5K MRR: 5 App Store Packaging Rules That Actually Work



Hey Reader,

One indie dev was stuck at $250 MRR for 13 years.

Then he started following Viktor Seraleev, changed 5 things, and hit $5,031 MRR a year later.

The fix? Just better packaging.

  • New icon
  • New screenshots
  • New onboarding
  • Simple flow
  • One key paywall placement

I broke down five rules from Viktor that stop developers from making over $100:

$250 to $5K MRR: 5 App Store Packaging Rules That Actually Work

Read the full article →

If your app is only converting at 1%, your only goal is to make it convert higher.

The icon is the first thing a customer sees. Read the article for ideas on how to fix your app icon.

Ready for more tweaks? Try one of these 12 experiments today.

5 Links and Resources

  1. Codex app has been updated with autonomous computer use. Watch: Codex App Update: What’s New and Worth Using
  2. You can do more with Codex than just code. Automate more things in your life with Codex.
  3. Small tweaks to your app onboarding can drive sales growth. Learn what Roman did to go from $300 MRR to over $5,000 MRR.
  4. Siro shares how to hyperfocus on the things that matter for App Store success. Bookmark: 100 Lessons From Bootstrapping My App to a 7-Figure Exit
  5. Watch Peter Steinberger's talk and get ideas for how agents can help you: How I created OpenClaw, the breakthrough AI agent

Talk soon,

Paul Solt
Paul@SuperEasyApps.com

P.S. Grab 12 experiments you can start testing with your own app's App Store product page. I'm revamping my app icon for macOS Tahoe.

AI Code Brief - Paul Solt

Join 5,901+ iOS/macOS developers using Codex and agents to build and ship apps. Expect practical tutorials, repeatable workflows, and hard-earned lessons from 7 shipped apps and time at Apple, Microsoft, and GoPro.

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